10 & 11: Two advertisements for "Kolynos" dental products for false teeth.
company which was created by N S Jenkins in 1908 also made toothpaste, all very
popular in Britain in the 1940s/50s.
The business was bought by
Colgate-Palmolive in 1995, products are still sold in other parts of the world
including South America.
12 & 13: Advertisement for Littlewoods football pools, founded in Liverpool in 1923
by John Moores it was the first pools business to become established.
it's most notorious winners was Viv Nicholson of Garforth who vowed to "Spend,
Internet on-line betting and the lotteries which now operate have
led to a decline in the number of people speculating on forecasting the weekly
results of matches.
Who can remember Saturday evenings when the results were
announced on the wireless ? The sonorous tone of the announcer, silence in the
room in case Dad missed a vital result, then the scrunch of paper as the pools
coupon was cast away with a sigh of "next week maybe".
14: An advertisement for McLeans toothpaste to be screened in the cinema.
15 & 16: Management announcements screened at the cinema.
One asks patrons to leave
scooters and cycles in the adjacent alley, the other apologises for a break in
This was a common occurrence in cinemas of that era and would be met
with disappointed grumbling or in the case of a children's matinee with loud
boos and much stamping of feet then cheers when the programme was restored!
17: Notice of a forthcoming serial to be shown at the cinema "Lost City of the
18: An advertisement for Pepsodent toothpaste which was projected from a glass
slide onto the cinema screen.
With the advent of commercial television the
product was advertised with the jingle "You'll wonder where the yellow went when
you brush your teeth with Pepsodent".